Tostitos Logo and Tagline

Tostitos is a brand of Frito-Lay that produces different tortilla chips and a range of accompanying dips. By January 1978, Frito-Lay’s product development group led by Jack Liczkowski had completed development of Tostitos. The chips were round, made of white corn and had an authentic “Mexican” flavor.

 

Quick Info

• Product type    : Tortilla chips, salsa
• Owner               : PepsiCo
• Produced by    : Frito-Lay, Smith’s (Australia)
• Introduced      : 1979
• Website           : tostitos.com

 

Tostitos Tagline / Slogan

• Bring the party.

 

Tostitos Logo

 

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