Chex Logo and Tagline

Chex is an American brand of breakfast cereal currently manufactured by General Mills. It was originally produced and owned by Ralston Purina of St. Louis, Missouri, using the name Chex starting in 1950. The Chex brand went with corporate spinoff Ralcorp in 1994. and was then sold to General Mills in 1997. Rival cereal company Kellogg’s has the rights to the Chex brand in South Korea and Singapore. The name “Chex” reflects the “checkerboard square” logo of Ralston Purina.

 

Info

• Product type : Corn cereal
• Owner            : General Mills (US, Canada, UK), Kellogg’s (South Korea, Singapore)
• Introduced    : 1936
• Website         : www.chex.com

 

Chex Tagline / Slogan

• Chex it up.
• Its flavor knows no limits.

 

Chex Logo

 

Tags : Chex Logo, Chex Tagline, Chex Slogan, Chex Owner, Chex ad slogan.