The Range Logo and Tagline
The Range is a multi-channel retailer selling products in the home, garden, and leisure categories, with over 180 stores in the United Kingdom & Ireland. In 1980, Chris Dawson started business as an open-air market trader in Plymouth, South West England. His first physical retail store opened in 1989 at Sugar Mill Business Park on Billacombe Road, Plymouth under the name “C.D.S. Superstores”. The business was subsequently re-branded “The Range” in the early 1990s after further store openings. “The Range” is the trading name of CDS Ltd.
Quick Info
- Industry      : Retail
- Founded      : 1989
- Founder      : Chris Dawson
- Headquarters : Plymouth, United Kingdom
- Products      : Home, garden and leisure products
- Website      : www.therange.co.uk
The Range Tagline / Slogan
- If we don’t sell it, you won’t need it.Â
The Range Logo

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Author Profile

- DP is a marketing and branding blog expert known for creating clear, impactful, and SEO-driven content. He specializes in brand storytelling and digital growth strategies that connect with modern audiences. With a practical, insight-led approach, he helps businesses build strong and memorable brand identities.
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