Ameritas Slogan – Ameritas Tagline – Logo – Owner
This article covers about Ameritas Slogan, Ameritas Tagline, Ameritas Logo and Ameritas Owner.
Ameritas Life Insurance Corp. (established in 1887 as Old Line Bankers Life Insurance Company of Nebraska) is a mutual insurance company. It is owned by Ameritas Mutual Holding Company, headquartered in Lincoln, Nebraska, United States.
The company sells life insurance among other insurance products. Ameritas also offers a wide range of financial products and services to individuals, families and businesses.
Info
- Industry      : Insurance
- Founded     : 1887
- Headquarters : Lincoln, Nebraska, United States
- Products     : Insurance, Employee benefits, Financial services
- Owner       : Ameritas Mutual Holding Company
- Website      : www.ameritas.com
Ameritas Slogan – Ameritas Tagline
- Fulfilling Life.
- Financial Strategies for a Fulfilling Life.
- Fulfilling life is our purpose.
Ameritas Logo

In 1984, Ameritas was mostly selling life insurance, with assets of less than $1 billion, and about 500,000 customers.
In 1999, Ameritas Life Insurance Corp. merged with Acacia Mutual Holding Company. The latter had been formed in 1997 when Acacia Life Insurance Company of Washington, D.C., converted from a mutual life insurance company to a stock company wholly owned by a mutual insurance holding company. The company formed by the merger of the Acacia and Ameritas holding companies was named the Ameritas Acacia Mutual Holding Company.
In 2005, Ameritas merged with The Union Central Life Insurance Co. of Cincinnati, forming Unifi Mutual Holding Co. In 2006, The Ameritas Acacia Cos. merged with Union Central Life Insurance of Lincoln. In 2014, Union Central, still part of Ameritas, was being sued for allegedly overlooking an agent’s ponzi scheme.
Tags : Ameritas Logo, Ameritas Tagline.
Author Profile

- DP is a marketing and branding blog expert known for creating clear, impactful, and SEO-driven content. He specializes in brand storytelling and digital growth strategies that connect with modern audiences. With a practical, insight-led approach, he helps businesses build strong and memorable brand identities.
Latest Posts
BrandsMay 7, 2026Panera Bread Slogan: The Meaning Behind the Big Brand
AirlinesApril 30, 2026Air Canada Slogan, Air Canada Tagline – Logo – The Story Behind
CricketApril 30, 2026IPL Team Slogans : The Spirit, Strategy, and Stories of Every Team
BanksApril 30, 2026SBI Slogan, SBI Tagline, SBI Logo: Story Behind Trusted Bank


































