Sauza Tequila Slogan – Sauza Tequila Tagline – Logo – Founder – Owner
This article covers about Sauza Tequila Slogan, Sauza Tequila Tagline, Sauza Tequila Logo, Sauza Tequila Founder and Sauza Tequila Owner.
Sauza Tequila Import Company is a producer of tequila located in Tequila, a municipality of the state of Jalisco, Mexico. It was founded in 1873 when Don Cenobio Sauza started La Perseverancia distillery. Sauza Tequila Import Company is owned by Beam Suntory, headquartered in Chicago, Illinois. Their products include Sauza, Conmemorativo, Hornitos and Tres Generaciones.
Info
- Industry      : Tequila
- Founded     : 1873
- Founder      : Don Cenobio Sauza
- Headquarters : Guadalajara, Mexico
- Website      : www.casasauza.com
Sauza Tequila Slogan – Sauza Tequila Tagline
- Stay pure.
- Fun is calling.
- Life is harsh. Your tequila shouldn’t be.
Sauza Tequila Logo
By the 1970s, demand for tequila was increasing worldwide. Sauza distillery formed a partnership with the leading Spanish brandy producer, Pedro Domecq. This relationship eventually led to Pedro Domecq’s complete purchase of Sauza distillery in 1988.
In the first of a series of beverage-giant transfers, in 1994 the new owner was itself acquired by Allied Lyons to form Allied Domecq. That company was purchased by Fortune Brands in July 2005, and then spun off with other drinks businesses as Beam Inc. in October 2011.
In April 2014, Suntory bought Beam Inc. for about $16 billion, and renamed the unit Beam Suntory. In May 2024, Beam Suntory was re-branded as Suntory Global Spirits . Suntory Beverage & Food Ltd trades on the Tokyo Stock Exchange (2587). Sauza tequila products are still distilled at La Perseverancia.
Sauza’s offerings have been moderately successful at international spirit ratings competitions. The best showing was for the brand’s Hacienda Reposado tequila, which won a gold rating at the 2006 San Francisco World Spirits Competition. The Extra Gold tequila won bronze at the 2007 San Francisco World Spirits Competition, and received a score of 81 from the Beverage Testing Institute in the same year.
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