Lincoln Logo Tagline / Slogan

Lincoln Motor Slogan – Lincoln Tagline – Logo – Founder – Owner

The Lincoln Motor Company (Lincoln) is a division of the U.S.-based Ford Motor Company that sells luxury vehicles under the Lincoln brand. Founded in 1917 by Henry M. Leland, Lincoln has been a subsidiary of Ford since 1922. The Lincoln Motor Company was founded in August 1917 by Henry Leland and his son Wilfred. An engineer, Henry Leland named his new automobile company after Abraham Lincoln, the first presidential candidate for whom he had cast a vote (1864). As the United States was still involved in World War I, the primary source of income for the company was military contracts.



  • Industry                : Automotive
  • Founded               : August 1917
  • Founder                : Henry M. Leland, Wilfred Leland
  • Headquarters      : Dearborn, Michigan, U.S.
  • Parent                   : Ford Motor Company
  • Website                :


Lincoln Slogan / Lincoln Tagline

  • American Luxury.
  • What a Luxury Car Should be.
  • Travel Well.


Lincoln Logo

Lincoln Tagline

Lincoln Motors Logo

Lincoln Motor Company was founded in 1917 by Henry M. Leland, naming it after Abraham Lincoln. In February 1922, the company was acquired by Ford, its parent company to this day. Following World War II, Ford formed the Lincoln-Mercury Division, pairing Lincoln with its mid-range Mercury brand; the pairing lasted through the 2010 closure of Mercury.

At the end of 2012, Lincoln reverted to its original name, Lincoln Motor Company. Following the divestiture of Premier Automotive Group (Jaguar, Land Rover, Aston Martin, and Volvo) and the closure of Mercury, Lincoln remains the sole luxury nameplate of Ford Motor Company.

Tags: Lincoln Motors Logo, Lincoln Motors tagline, Lincoln Motors slogan, Lincoln Motors punchline, Lincoln Motors brand image.