Daihatsu Logo Tagline / Slogan
Daihatsu Slogan / Tagline / Logo : Daihatsu Motor Co., Ltd. is one of the oldest surviving Japanese internal combustion engine manufacturers, later known for its range of smaller kei models and off-road vehicles. The headquarters are located in Ikeda, Osaka Prefecture. The company is a wholly owned subsidiary of the Toyota Group keiretsu. The name “Daihatsu” is a combination of the first kanji for Ōsaka (大) and the first of the word “engine manufacture”. In the new combination the reading of the “大” is changed from “ō” to “dai”, giving “dai hatsu”.
Info
- Industry : Automotive
- Founded : March 1, 1907
- Headquarters : Osaka, Japan
- Products : Automobiles, Engines
- Owner : Toyota Motor Corporation
- Website : Daihatsu.com
Daihatsu Slogan / Tagline
- Light you up.
- Innovation For Tomorrow.
Daihatsu Logo

Daihatsu is well known with signature D logo. It debuted in September 1963 on the Compagno as the first automobile with the Daihatsu D logo.
The D logo as the corporate logo, the white D placed inside the red rectangle, has been used from late 1969 onwards. The first version of the D logo, surrounded with circle, was used on Daihatsu automobiles from 1963 until 1979. From 1979 to 1989, the D logo was surrounded by a dark grey rectangle.
In November 1989, following the launch of Toyota’s famous current logo, the D logo was surrounded by an oval, and made in chrome. The chrome D logo is used today.
Tags: Daihatsu slogan, Daihatsu tagline, Daihatsu punchline, Daihatsu brand image.
Author Profile

- DP is a marketing and branding blog expert known for creating clear, impactful, and SEO-driven content. He specializes in brand storytelling and digital growth strategies that connect with modern audiences. With a practical, insight-led approach, he helps businesses build strong and memorable brand identities.
Latest Posts
ElectronicsMay 15, 2026Atomberg Slogan: Meaning, History & Brand Identity Explained
BrandsMay 14, 2026Wipro Slogan: The Meaning & History Behind India’s Tech Giant
BanksMay 13, 2026Karnataka Bank Slogan: History & Meaning Behind Brand Identity
BrandsMay 10, 2026Jolly Rancher Slogan: The Sweet Story Behind the Iconic Candy































